ALOE FORTIFIED GUMMIES
Nutrition is top of mind for consumers today; but taste, convenience, and ease of use are also influencing purchasing decisions. With such demands from discerning consumers, there’s no wonder gummy formats are all the rage in the supplement space. Supplement shoppers are looking to formats like gummies because they like taking vitamins and minerals in a fun and easy delivery method. These innovative delivery platforms such as gummies, provide an appreciated twist to consumers’ routines, allowing them to have a more sensorial, enjoyable experience, than how they do with a simple tablet.
While vitamins are popular ingredients in the gummy format, Aloe Vera is known for its delivery properties to carry and enhance, making it a vehicle for an important number of other nutritional ingredients. From your standard multivitamin to omega-3, melatonin, to collagen peptides, and probiotics. Gummies can be designed for specific demographics (prenatal, men’s, kids, etc.) to contain a variety of beneficial personalized micronutrients, that are also increasing in popularity.
Global Demand for Aloe Vera extracts will continue its upward momentum. The growing health and wellness trend will also boost the positive sentiment on Aloe Vera, with wide-ranging applications opening new avenues of evolution.
Merge the need for innovative, high-quality, and cost-effective products to ramp up your sales.
Aloe Vera extracts are gaining traction as an essential ingredient in food, beverages, cosmetics, nutraceuticals, and pharmaceuticals.
Demand for these innovative products will continue to grow at a healthy rate in the global market, where a rapidly growing middle class, with increasing disposable income is making a steady shift to natural and organic products.
Factors such as the increase of the trend of consumers towards a healthy lifestyle, coupled with the demand for the use of Aloe Vera extracts as an ingredient in food, pharmaceutical, and cosmetics industries are showing global market growth.
Aloe’s polysaccharides contribute to drug absorption due to their enhancing properties. As of now, the new trend on the Aloe Vera Global Market is using it for Nutraceuticals as a vehicle to enhance the bioavailability of other functional ingredients, instead of using other carriers that will not contribute.
Because of the better absorption of the other ingredients, Aloe Vera can be found mixed with other actives such as vitamins, minerals, amino acids, botanical extracts, and so on.
Gummy supplements aren’t just for kids anymore. Today, kids and adults alike are drawn to these products for their visual appeal, ease of consumption, and compelling variety. As gummy supplements become more available and appealing to consumers, market research suggests the category will continue to grow.
Manufacturers and marketers would be wise to understand that dosage forms of delivery from these ingredients can make as big of a difference in consumer satisfaction as the ingredients themselves.
Delivery forms can maximize the potential benefit of those ingredients. Today’s busy consumers look for easy-to-use formats.
Healthy lifestyle consumers are also hungry for anything they perceive to be “good for preventing illness.”
Gummies are by far one of the most pleasing delivery formats to take and both kids and adults are getting a higher bioavailability with Gummies than with any other dosage form.
Gummies have the advantage to decrease the risk of forgetting to take the daily dose because of the tastier and more enjoyable way of consumption.
Today, one of the biggest obstacles is the limited amount of active nutritional ingredients you can add to the gummy matrix, compared to the amount you can include in a tablet and/ or capsule. For example, to deliver 250 mg of vitamin C in a gummy, you would need three to four pieces to equal one serving, versus one tablet or capsule to deliver 250 mg vitamin C.
Aloe Vera is ideal as a carrier, excipient and bioactive enhancer for an active ingredient delivery system, this approach addresses the limitations of the traditional drug delivery systems, determination of pharmacokinetics, mechanism of action, site of action, accurate dose required etc.)
The use of Aloe Vera in gummies formulation can take advantage of the absorption properties and increase the benefits for the consumer, even in the reduction of the intake number of gummies.
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